Conveniently located on Route 44 in the heart of Avon, Super Cellar is a purveyor of fine wines, craft beer, and specialty spirits from around the globe.
Super Cellar opened in the summer of 1997 and is located at the eastern end of the Avon Marketplace shopping plaza. Since opening, our team has worked tirelessly to curate a collection of the finest products available, including investing in many rare, limited-production collections that can’t be found anywhere else.
What makes Super Cellar truly stand out as a diamond in the rough are its world-class team of knowledgeable sales staff, its packed-out schedule of varied, educational events, and its unbeatable deals - we will match or beat any competitor’s prices!
Our longevity as a business can only be attributed to the support of our community. To our valued customers - we sincerely thank you for your continued patronage.
322 W. Main Street (Rt 44)
at the Avon Marketplace
Avon, CT 06001
Deals & Promotions
(Visit us in-store to view detailed descriptions and ratings of all featured products!)
Exclusive Discount of the Month
Each month, spirits retailers in CT are allowed to select one item to feature below the legal Minimum Bottle Price.
At Super Cellar, we select a season-appropriate bottle to promote in order to give our customers an opportunity to buy a cutting-edge label at an unbeatable price.
for the month of May, grab a bottle of Sea Glass Sauvignon Blanc for Only $9.00 (750ml bottle)
MSRP: $16.99/btl - you save $7.99, this month only!
Weekly Staff Selections (May 13th - May 19th 2019)
Each week, Super Cellar staff members pick a handful their favorite new products to highlight. These products are selected based on their value for what you will pay - even better, each item is offered at our discounted case price for the duration of the week!
this week’s featured wines
2017 Global Wines Awaken Sauvignon Blanc
(Marlborough, New Zealand) | Sale: $9.99 (Reg. $10.99)
2018 Susana Balbo Crios Rosé of Malbec
(Mendoza, Argentina) | Sale: $9.99 (Reg. $13.99)
2017 Terrebonne Estate Pinot Noir
(Oregon) | Sale: $10.99 (Reg. $12.99)
2014 Kunde Family Winery Cabernet Sauvignon
(Sonoma Valley, California) | Sale: $22.99 (Reg. $24.99
This week’s featured beer
Alvarium Beer Co.
(New Britain, Conn.)
“Honey Shot” - New England Double IPA
4Pk, 16oz cans: $16.99
Monthly Wine Sale
Every month, we choose a season-appropriate theme to celebrate in the world of wine. 18 wines that fit with this theme are featured at up to 10% below their regular shelf prices.
For the Month of May, check out staff Favorite Reds, Whites and Rosés from France!
Celebrate the onset of warmer weather with a crisp and refreshing Sancerre, or stock up on one of our favorite Rhone Valley reds for pairing with cookout cuisine - the pairing possibilities are endless when you dive headfirst into French wine!